Consumers are demanding more out of their mobile devices – they want devices that not only look cool, but also are personal, contextually aware, and perform across a variety of areas including productivity, multimedia and entertainment, sports and active lifestyles, social networking, and more. To deliver these compelling mobile experiences, sophisticated software and an advanced mobile platform are critical.

Motorola's software strategy is built around enabling the best mobile experiences for consumers and the most flexible platform for partners, developers and operators. To meet the needs of consumers and developers, Motorola believes in the power and promise of open software solutions. Open platforms will help Motorola – and the entire industry – accelerate the pace of innovation and create new opportunities for differentiation and revenue generation. But one size does not fit all. So, Motorola offers a set of mobile platforms to satisfy the diverse requirements of customers and market segments:

MOTOMAGX™ is Motorola's next-generation mobile Linux® platform that leverages performance, flexibility, and a strong ecosystem to provide rich experiences and rapid innovation across the mid and high-tier phones. Motorola's first products based on the MOTOMAGX platform are the MOTOROKR™ Z6, MOTORAZR2 V8, MOTO™ U9, and the recently announced MOTOROKR E8, which won the CNET "Best of CES" award in the cell phones and smartphones category. Read more about MOTOMAGX »

Microsoft Windows Mobile™ supports Motorola's core mobile office and enterprise offerings with compelling productivity experiences, featured on the recently announced MOTO Q™ 9h and MOTO Q 8.

UIQ™ on Symbian OS™ provides a platform for high-end feature phones and multimedia devices, featuring the MOTO Z8 and MOTO Z10 as the first commercially available handsets. Read more about UIQ »

MOTODEV, Motorola's developer network, is a key part of building out industry-wide adoption of the open technologies and platforms that make it easier for our partners to discover new modes of differentiation and develop must-do experiences for mobile devices.

Motorola also plays a leading role in driving open standards as a founder, member, and committee leader of such consortiums as the Consumer Electronics Linux Forum (CELF), LiMo, Eclipse Foundation, Java Community Process (JCP), and the Open Mobile Alliance (OMA). Most recently, Motorola announced that it has joined with Google and other members of the broader Linux community to form the Open Handset Alliance (OHA). The OHA will accelerate innovation and openness in the mobile space through the development of a connected, vertically integrated mobile Linux-based platform (called Android) and a rich set of connected Java applications. What's most important is the end goal — a rich, open developer ecosystem around Mobile Linux. Participation in this alliance accelerates the industry's opportunity to make this happen and Motorola is excited to be a part of this strategic alliance.

Read more about our mobile application environments »